British Journal of Sexual Medicine

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Sexual problems? It’s all in the language!
BJSM, Volume 32, Number 4.

Walk into any clinic waiting room and flick through the women’s magazines, and you will find page after page of sexually explicit text and letter after letter from readers with sexual difficulties. Walk a few paces more into the consulting room, however, and it is a different world. In the healthcare setting, many women are embarrassed to even mention sexual issues, while many professionals can equally be found squirming. And perhaps nowhere are these difficulties more apparent than when confronting hypoactive sexual desire disorder (HSDD).

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